As Joseph Albers wrote 50 years ago in his 'Interaction of Color,' “In order to use color effectively it is necessary to recognize that color deceives continually.” Such innate deception is born of color’s unstable ontological status — a color may seem manifestly real and resoundingly “true” in one’s own mind, yet it is also eminently fraudulent if measured against the experiences of others, as anyone who has ever had an argument over paint chips can tell you.